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Zappi news is where you can find all our latest company updates. Refreshed frequently to give you the best and latest news, tips, ideas and inspiration.

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News | Zappi

News

Marketers and insights managers turn to Zappi for insights, blogs, events, webinars and podcast episodes to inspire advertising and innovation research and testing.

Latest Inspiration and News | Zappi

The latest from Zappi

The Zappi blog is your go-to place for insights, tips and inspiration. Updated frequently to give you the best and latest news, tips, ideas and inspiration.

Blog | Zappi

Blog

Join Zappi hosts as they get inside the world of consumer insights. They chat with global brand leaders who share their experience and tips.

Inside Insights Podcast | Zappi

Podcast

Looking for the most inspiring content in advertising and innovation insights? You've come to the right place.

Product Webinars, Tips and Ideas | Zappi

Webinars

Join industry leaders at Zappi's global events to share knowledge, build community and inspire change in marketing and insights. 

Events | Zappi

Events

AI Quick Reports / Blog

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AI Quick Reports: One-click analysis at every stage of advertising and product development

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Introducing Zappi’s Professional Services | Elevate Your Insights Game

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Unlock insights faster with Zappi Professional Services—expert-led support to optimize research, connect data to strategy, and drive smarter business decisions.

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Unlock the Full Potential of Your Insights with Zappi Professional Services

Unlocking the Full Potential of Your Insights: Introducing Zappi Professional Services

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Winning with Wellness in 2025: Healthier Snacks and Zero-Proof Drinks on the rise with consumers

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Remembering 2024, Zappi-style: Celebrating a year of consumer-centric innovation, big wins, and partnerships with brands like PepsiCo, McDonald’s, and Reckitt!

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Zappi's 2024 year in review

Zappi’s Year in Insights

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Zappi's new Innovation System: Driving consumer-centric product development with AI and connected insights

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Discover Zappi's AI Concept Creation Agents – rapidly generate, refine, and optimize product ideas using real consumer data to accelerate innovation.

Creativity at the speed of consumers: AI Concept Creation Agents now in beta!

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Discover Zappi’s new Brand Health KPI Trackers in Beta! Track, measure, and optimize your brand’s performance with affordable, real-time insights today.

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Introducing Zappi’s New Brand Health KPI Trackers – Now in Beta!

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Introducing AI Quick Reports by Zappi: Get actionable insights in seconds, streamline research analysis, and supercharge your decision-making with AI.

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Introducing AI Quick Reports: rich insights in a click

Zappi Wins Best Marketing Insights Platform at 2024 MarTech Breakthrough Awards

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Announcing our new book: "The Consumer Insights Revolution" by Zappi and PepsiCo!

Ask Anything is a customizable ad-hoc survey tool that allows you to gather timely insights on brand assets (such as logo, name, and claims testing), brand sentiment and perception, or current events.

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Ask Anything

Meet the new ‘Ask Anything:’ Your go-to customizable survey solution

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Zappi Recognized as Best AI Startup by SaaStock USA

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Zappi Recognized as a Top 100 Next Unicorn by Viva Technology

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AdvertisingWeek: How Can Brands Advertising at the 2024 Super Bowl Make the Most of Their Money?

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PMW: Super Bowl ads: all fanfare and no substance?

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CNBC: China e-commerce player Temu is about to run its second Super Bowl ad — and do $10 million in giveaways

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Inc.: The Biggest Mistake Super Bowl Ads Make

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PMW: Super Bowl LVIII preview: AI calling the plays, brand vs celebrity and avoiding Hail Marys

New Digital Age

New Digital Age: Talent Tracker: Exte, Adelicious, Imagination, Fox Agency, Perfect Storm and more

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AdWeek: Revolving Door Roster Updates: Accenture Song, Cheil, VaynerMedia & More

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RESEARCH-LIVE: Zappi Boosts Leadership with CMO & International MD Appointments

MultiLingual: Zappi Welcomes Chief Marketing Officer in Strategic Leadership Growth

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Fortune: Arian Simone says ‘not to act out of fear’ as Fearless Fund appears in court over DEI lawsuit

In the news

Let's. Do. This.